Romain Bertrand is Uk Income Manager on online dating service eHarmony. Just before you to definitely, he was Direct out-of Selling at the JustGiving, following roles from the Photobox, Skype, Craigs list and you can L’Oreal. Romain tells Figaro Electronic how eHarmony is evolving to get to know a good growing need for quick, ‘always on’ and you will high quality dating services

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Actually, we see the brand new Tinders and you can Zoosks of industry because the gateway brands

We introduced imaginative agencies Albion last year to greatly help us establish an effective user label-to-action and you will reveal our superior complimentary suggestion. Depicting what happens if you get an adverse suits, and tackling industry lead-to the having a splash of humour and you will playful words, might have been an important step for people because the a brand. Continuarea →